artefact 5

following my last artefact, this artefact has been designed the question the level of tolerance general public has for product placement.

The same 5 clips were shown and a different questionaire was drawn up to see exactly where the line is.

the finding, out of 14 people, was that most people thought it was acceptable as long as it 'makes sense'. For example, it can form part of the story line and have a relevance to the storyline, but if the storyline was written for a product then it becomes unacceptable, in which it made them feel 'manipulated and cheated'

artefact 4

it was time for me to change my game plan ( not that anything had gone according to my initial researh document anyway).

Since nobody picked out PPL (it was hard to test people accurately on a subconscious level), I changed the strategy by tying in a more ethical perspective - if they find it offensive and intruding.

This was 5 clip viewing with corresponding questions at the end of each short clip.

conclusion was that people DO get offended by certain types of product placement, the more obvious the more annoyance.

PhoenixPlus.co.uk presents - 'Quarter to Midnight'

ta dah - end product of the client project. complete with menus

PhoenixPlus.co.uk presents - 'The Story So Far'

documentary made on the real people that is the PhoenixPlus team.

http://www.youtube.com/watch#!v=iqTPqqHl4OA

PhoenixPlus.co.uk presents CNY10

Nearly final product of the PhoenixPlus CNY10 video - still needs touching up.

http://www.youtube.com/watch?v=_wSKNLyzyzA

update

generally, because I'm so short on time, I think it is easier to update everything once a week in one post.

Client #1, PhoenixPlus - next event is on Wednesday 10th March 2010 - first video of Sam Lee will be completed by then. I have actually already completed the editing and is currently working on After Effects to get the graphics right.

Client #2, Blueprint - another filming day is tomorrow, all the interviews with the local residence, the architect and the Meadows Trusts' representative in regards to their view of the Meadows as an area and community.

2 1/2 hr meeting this morning, i remain unamused.

SPP3 got handed in on time, still looking to apply for an MA at Westminster University - will have to start looking at drafting up a scholarship covering letter soon as well.

Fundraiser - I m currently in charge of organising the fundraiser for our final year exhibition. The event is Ink hoested by MonsterMedia.

artefact 3

since artefact 2 didn't work out very well due to direct questions, I have decided to change the way questions are asked in this artefact and showed the same clip as artefact 2 in order to see if there was a change in the way people respond.

This meant decoy questions were involved and viewers were still not informed of the purpose of the viewing until after the questionaire had been completed.

This was proven a more useful approach although people still did not respond as well as I had wanted them to.