PRP supporting research

For the personal research project I have been preparing myself prior to term start.

A list of all the papers I got -

Practitioners' Evolving Views on Prodcut Placement Effectiveness
by James A. Karrh(University of Arkansas at Little Rock), Kathy Brittain McKee (Berry College) and Carol J.Pardun (University of North Carolina at Chapel Hill)

You Oughta Be In pictures: Product Placements in the Top-Grossing Films of 1991
Barry S. Sapolsky and Lance Kinney, Florida State University in Tallahassee, Florida

Consumer reactions to product placement strategies in television sponsorship
Alain d'Astous and Nathalie Séguin, École des HEC, Montreal, Canada

Exploring Children's Choice: The Reminder Effect Of Product Placement
Susan Auty and Charlie Lewis, Lancaster University

How the Media is a Significant Promotional Tool to Deliver Marketing Messages to Audiences
Yoon C.Cho (KDI School of Public Policy And Management, South Korea), Jerome Agrusa (Hawaii Pacific University)

Beyond the Map: Issues in teh Design of a Virtual 3D Knowledge Space for Aboriginal Knowledge
Malcolm Pumpa, Australian CRC for Interaction Design (ACID), Queensland University of Technology, Australia

I hope to do an individual review on each paper to aid ease of access.