PRP - Personal Research Project

Phrase 1 - determinating the right question.

Since the end of my second year I have been considering what questions I would like to investigate.

Initially, this was going to be ' The relationshp between fashion and cinema', in the sense that they influence each other greatly and time over time certain styles have been brought back due to the movies' release. However, it soon became apparent that this was too vague but specific, and would mean I leave myself little space to futher expand on the question.

I then decided if I go the next level up and take it to the world of commerce vs cinema I may have a better chance of writing an interesting paper.

The keyword at the minute is product placement - I would like to investigate the consumerism and how it is affected by product placement within cinema and general broadcast on television.

A few of the relevant questions I have thought (that I think will greatly contribute towards the findings) are as follow...

1/ How cinema can affect ones way of thinking (control and change your state of mind) - e.g. propaganda and how its achieved

2/ The link between commercializing cinema and advertising, briefly investigating the history of propaganda and how it is linked subconsciously product placements' sucess)

3/ what is product placement and its come-about

4/ its development in the past decade(s)

5/ what are the general publics views on product placement? have they gotten used to it? do they feel like they're beign forced into it?

6/ has product placement lowered our standards on movies as it has been made so commercial? It is such an easy way to gain extra budget for movie production, has it changed the way movies and broadcasts are made and produced?

7/ different governments legislations (England Vs the States) why and how. Why the sudden change in legislation in the UK and how US went passed the legislation previously

8/ where will product placement take us next? couple of decades ago product placement was non-existent and now the government is boardering legalizing it, whats next?

9/ the general publics views on cinema, product placement and its pros and cons, also including statistics as to how influencial they think product placement in the cinema is. Effects on the community.